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Komunikator
Published by Universitas Muhammadiyah Yogyakarta
ISSN : 19796765     EISSN : 25499246     DOI : 10.18196/jkm
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Komunikator terbit dua kali setahun pada bulan Mei dan November. Berisi tulisan yang diangkat dari hasil penelitian dan pemikiran konseptual di bidang komunikasi. Penerbit menerima sumbangan tulisan yang belum pernah diterbitkan di media lain. Tulisan dapat langsung di input ke dalam sistem e-journal komunikator pada laman ini dengan cara registrasi terlebih dahulu. Naskah yang masuk akan disunting untuk keseragaman format, istilah dan tata cara lainnya.Jurnal Komunikator diterbitkan oleh Jurusan Ilmu Komunikasi Universitas Muhammadiyah Yogyakarta.
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Articles 5 Documents
 1 
Search results for , issue " Vol 10, No 1 (2018)" : 5 Documents clear
Analisis Strategi Marketing Public Relations PT. Bank Rakyat Indonesia (Persero) tbk dalam Meningkatkan Pengguna Kartu Brizzi Rosyadi, Muhamad Imron
Komunikator Vol 10, No 1 (2018)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.101001

Abstract

AbstractMarketing Public Relations Strategy of PT. Bank Rakyat Indonesia (Persero) Tbk Branch Office of Yogyakarta in improving BRIZZI Card users.The results of this research showed that the public relations marketing program in increasing the number of BRIZZI card users performed special event programs, sponsorship, BRIZZI Trans Jogja, direct presentations, telemarketing, exhibitions event, advertising strategy, bundling, and BRIZZI co-branding or cooperation and also supported with various roles and functions performed by PT. Bank Rakyat Indonesia (Persero) Tbk Branch Office of Yogyakarta. The conclusion can be seen from the increasing number of BRIZZI card users in October which far exceeded the target. The implementation of marketing public relations program would be maximal again if supported by the role of the optimal marketing media, through concerted media (centralize activities on the media) in order that the publication can be realized with the maximum. Using concerted media, PT. Bank Rakyat Indonesia (Persero) Tbk Branch Office of Yogyakarta can attract customers to reach the target and of course will make the increase of BRIZZI card users.
Analisis Framing terhadap Pernyataan Resmi Kemenpora RI dan PSSI dalam Kasus Sanksi FIFA terhadap Indonesia Prastya, Narayana Mahendra
Komunikator Vol 10, No 1 (2018)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.101002

Abstract

AbstractThis research aims to know how The Ministry of Youth and Sports Republic of Indonesia (Kemenpora RI) and Indonesian Football Association (PSSI) in FIFA suspension for Indonesia caseThe starting point of this research is crisis could hit every organization. In crisis situation, organization should release official statement to give explanation to public and to save their images. Official statement came from framing process. This research use frame model from Robert N Entman as tools for analysis. The data resources is official statement from Kemenpora RI and PSSI in period April 2015-May 2016. The results are : in define problem and defining causes, both parties are blaming each others. In making moral judgement, both organizations show up their effort to find solution and blaming others with example from football governance in another countires. In treatment recomendation, PSSI focus on the Indonesia national football team, and Kemenpora RI focus on reparation for football managemeng in Indonesia.Keywords : crisis communication, frame analysis, sport communication, sport public relations
Elaborasi Pesan Hoax Di Grup Facebook Info Wong Solo Rahayu, Wien Hesthi; Utari, Prahastiwi
Komunikator Vol 10, No 1 (2018)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.101003

Abstract

Social media brings the new form of communication process, which appeared bad side of hoax messages dissemination. This study aims to find out how the media documents that include the contents of hoax messages, especially elaboration of hoax messages in the Facebook group INFO WONG SOLO with qualitative methods. This study shows, the Facebook group becomes the hoax information dissemination media. Unrecognised hoax informants are more likely to be found than informants with clear accounts. Hoax message informants tend to do political propaganda in the hoax message script. Strong argument types are used to support the informant's interests. So the audience need to recognize the characteristics of hoax messages and filtering of all information received.
Model Manajemen Konflik Berbasis Kearifan Lokal: Konflik Perguruan Pencak Silat Di Madiun – Jawa Timur Widiyowati, Estu; Kriyantono, Rachmat; Prasetyo, Bambang Dwi
Komunikator Vol 10, No 1 (2018)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.101004

Abstract

Penelitian ini bertujuan untuk menganalisis pemaknaan peran nilai kearifan lokal dalam proses manajemen konflik dan untuk memetakan model manajemen konflik yang sesuai dengan nilai kearifan lokal masyarakat Madiun. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan metode fenomenologi. Pemilihan informan dilakukan dengan menggunakan purposive sampling. Pengumpulan data dilakukan dengan menggunakan teknik observasi dan wawancara mendalam. Hasil penelitian menunjukkan bahwa nilai budaya Jawa sebagai nilai kearifan lokal masyarakat Madiun yang ole anggota perguruan dimaknai sebagai pedoman idup utama, maka proses manajemen konflik juga harus berpedoman pada nilai kearifan lokal yang bertujuan untuk mewujudkan perdamaian jangka panjang. Pemetaan model manajemen konflik dilakukan dengan berpedoman pada nilai etika Jawa, hamemayu hayuning bawono, dan mangan ora mangan anggere kumpul. Pemetaan model manajemen konflik berdasarkan pada nilai kearifan lokal dapat menunjukkan bahwa ketokohan merupakan karakteristik utama dari model manajemen konflik di Madiun, khususnya dalam mengelola konflik masyarakat.Kata Kunci: Pencak Silat, Manajemen Konflik, Budaya Jawa,  Perspektif Komunikasi Asia
Peranan Self Regulation Di Tengah Konstelasi Industri Media Pada Harian Republika Tania, Rizki; Alfiah, Dian; Septiarini, Lia; Irwansyah, Irwasnyah
Komunikator Vol 10, No 1 (2018)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.101005

Abstract

Regulation and Journalistic Code of Ethic plays an important role as a guide for professional journalists. Similarly, self-regulation that plays an important role as Principles, Code of Ethics, and Standards of Conduct for the press and media companies. The purpose of this research is to prove the theoretical concept of communication technology and media regulation on the role of self regulation in the media industry constellation in Republika's Newspaper. This research is a descriptive qualitative research with research resource is Executive Editor of Republika's Newspaper. Data collection techniques used in this study are interview techniques, literature study and documentation. Regarding the concept of regulatory study theory in the form of self regulation in the constellation of the media industry in general, the press has a duty in maintaining professionalism and integrity by complying with applicable regulations without any conflict of interest from any party. In supporting media regulation at state law level, high commitment by media company in applying its self regulation is required. And accompanied by awareness and control of the public in supervising media behavior to stay professional.Keywords: mass media, print media, media regulation, code of ethics, self regulation,journalistic code of ethic, self regulation, ethics of journalist behavior.

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